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By the marketing department are not those of the sales manager, the sales manager of such country or the sales management. “So you have to co-construct reports with each person/team that will be used and that give the right information at a glance. “ 5.1. For example, you can customize for: Your marketing department: a tool that allows it to track the qualified leads generated and measure the effectiveness of
its campaigns and the ROI Your customer relations/support Specific Database department: tickets opened , tickets closed, average time to take charge of a ticket, average time to close it, by team, NPS score… Jean-Pierre who, in the field, monitors performance in his sector, his commercial activity, his leads visited or met in video, his objectives and his commissions… Jean-Pierre's N+1 manager who wishes him to visualize the
results of his business unit, in his catchment area, with a report of the actions and performance of his sales force, of Jean-Pierre therefore but also of Paul and Jacques in particular. the sales manager (CODIR) who must have an overview, but must be able to go into the details of the areas, sales managers/managers to investigate problematic KPIs and find solutions. The sales manager must be able to compare data, segment data or
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