Lead management: when not to call - Teamleader CRM

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Calling uninterested leads takes time and demotivates. These 3 integrations with the CRM reduce the chances of this happening. From marketing to sales with 1 CRM Like soccer players, commercials need to "mark". And they prefer one good opportunity to do it, to 10 bad ones, because calling a long list of low-quality leads takes effort and time, as well as playing against motivation. These 3 CRM integrations allow you to spend a lot of time with the wrong leads, allowing for higher conversion with less effort. 3 Integrations 1. Web-to-Lead CRM Web-to-Lead forms allow you to save leads as contacts in your CRM automatically. There are a wide variety of we-to-lead tools to choose from, such as Unbounce, Wufoo, Formstack, and Jotform. They all differ somewhat from each other, some are great when it comes to AB test reports and statistics, others allow for more customization, and others offer a ton of templates.
  
They all serve the same purpose, giving you the opportunity to create attractive forms on your website. With a minimum of technical knowledge, you can make them yourself. But what's more, web-to-lead is not limited to contact forms. Other possibilities are online Phone Number List questionnaires and event registration. As soon as someone fills out one of these forms, the integration ensures that the data is collected as a contact in your CRM. CRM email tool CRM Of course, just filling out a form does not generate engagement. That is why, after this, you want to send an email campaign. In this way you can check if the people who left their data are really interested in your company. Use a mass email tool like MailChimp , Revue or Campaign Monitor to send a targeted email to your leads. Make sure that your email includes interesting information related to your offer and, if possible, a link to click on your website or social media pages.



Even more important is the subject line of the email, it has to be attention-grabbing and clearly related to your business at the same time. Once you have sent the email, your tool will show you who opened it and who clicked on the link. Now you know two things about those leads: They have trusted you enough to leave you their data. They are interested in what you have to say. This is starting to become engagement! Now you can easily make a filter in your CRM and create a segment with those leads, so that you can schedule calls to them. It is not necessary that you book all the calls, most CRMs allow you to plan the same action for an entire customer segment. Thanks to Web-to-leads and an email campaign, you only work with leads that are really interested. Which saves you a ton of time and frustration.