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popular features and ensure potential customers are receiving the information most relevant to their needs. Additionally, these tools can provide an overview of how the product demos are performing, allowing you to make continuous changes and improvements to the demos to increase their effectiveness.  to the success of a SaaS B2B company. While there's no one-size-fits-all approach to mastering product demos, hopefully this guide has helped you lay a solid foundation. If you want to know how Upbe can help you perfect your product demos, you can request a demo and our team will explain how it does it in detail.

More and more companies are trying to turn great ideas into profitable products. However, around 90% of new companies never get off the ground, and 95% of new products struggle to find a foothold in the market and end up failing. Before taking on the risk and and Belgium phone number list resolv ecost of developing an idea into a commercial product, it needs to be validated with the market and one way to do this is through a "proof of concept" (POC). A POC is a valuable tool for any company that wants to assess the feasibility of a new solution or product. a demo to gain buy-in from potential buyers.



B2B sales , a good POC can be decisive for decision making and long-term success. It is important to have clear objectives, properly select participants and have a solid evaluation process. But don't worry, in this article we are going to tell you everything you need to know to fully master it. What is a proof of concept? A "proof of concept" (POC) is a presentation of the product or service to a potential interested party to demonstrate its feasibility. A POC describes the idea and functionality of the product, including its general design or specific features, to measure its reception before having the final version of the product.