This strategy is often common in high volume sales

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Price discrimination strategy: this strategy has as its central point to apply different prices to the same product depending on the market to which it is launched. The reasons for this price variability may be: by area, by demand or for demographic reasons. These are divided into 3 grades The first degree is when the company is aware of how much each consumer is willing to pay to obtain maximum profitability; while the second degree corresponds to the moment when the market is grouped based on the willingness to pay for the product.  such as packaged products. The third degree applies when a linear price is charged for each group of consumers. Differential strategy: here the prices of the products are also changed according to the characteristics of the consumers.

Bait or hook prices come into this strategy, which tries to put a product on discount for a launch or special event. Psychological pricing strategy: this strategy is based on the customer's perception of the product. At a higher price, it must have a higher quality or the classic resource of placing 10.99 so that the consumer perceives that it is closer to 10 than to 11. Cost Plus Pricing Strategy: The focus here is on the cost of Belgium B2B Email List producing the product. To apply this strategy you must add a fixed percentage to the production cost of your product. Dynamic Pricing Strategy – Also known as Rising Pricing, this strategy takes into account market fluctuations to directly affect the price of the product. To use it you must be careful as it can reduce sales if the price reaches a very high level.



Freemium pricing strategy: it is widely used by companies and entrepreneurs who want to give "a taste" of their service or product and offer a basic and free version with the intention that users end up paying for improvements and more access. Keep in mind that the premium version cannot be too high a price. Hi-Lo Pricing Strategy: Hi-Lo prices are those that start out very high but then the price decreases as impact and relevance is lost. Here enter the discounts for the end of the year or special prices for ephemeris. Hourly pricing strategy: Used mostly by entrepreneurs and freelancers, this strategy is based on exchanging time for money. The time it takes you to perform a certain job or task is what you will be charging your client. Skimming Price Strategy.